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Maersk and Hapag-Lloyd's Gemini Cooperation changed Asia-Europe routing in 2025. Here's what the hub-and-spoke shift means for forwarder bookings and transit times.
You have had the same sailing booked from JNPT to Rotterdam for three years. Direct, reliable, 22 days. Then your carrier sends a service advisory — your cargo now tranships at Port Klang before joining the mainline. Transit time: 26 days. You are on the phone with your customer explaining why their "direct service" has a hub stop in Malaysia that was never part of the conversation.
That scenario played out across freight forwarding offices in India, the UAE, and Southeast Asia when the Gemini Cooperation — the vessel-sharing partnership between Maersk and Hapag-Lloyd, widely referred to as the Gemini Alliance — went live in February 2025. Now over a year into operation, the network has settled and the real-world effects on Asia-Europe bookings are no longer theoretical. Forwarders who treated it as a carrier announcement to file away are still absorbing the consequences operationally.
This is not a merger. Maersk and Hapag-Lloyd maintain separate commercial operations — separate rates, separate surcharge schedules, separate service contracts. What changed is the physical network they share on the water. Together they represent roughly 27% of global container capacity, making Gemini one of the two dominant groupings alongside the Ocean Alliance.
The defining feature of Gemini is the deliberate pivot from port coverage breadth to schedule reliability. Their stated target at launch was 90% or better schedule reliability, at a time when industry-wide on-time performance was running below 60%. The mechanism for delivering that reliability is a hub-and-spoke model — a smaller number of mainline port calls, a tighter network, and more cargo funnelled through mega-hubs before connecting to secondary destinations via dedicated feeder services.
On Asia-Europe, the mainline concentrates on a handful of hub ports: Singapore, Port Klang, and Tanjung Pelepas in Southeast Asia; Hamburg, Rotterdam, and Felixstowe in North Europe. Ports outside this core network — including several Indian subcontinent origins — now receive their mainline access through feeder connections rather than direct deep-sea calls.
The operational impact divides cleanly based on where your cargo originates and where it is going.
Several subcontinental and smaller Asian ports that had direct mainline calls under the previous 2M and THE Alliance structures are now spoke ports under Gemini. For forwarders handling cargo from those origins, the day-to-day changes include:
You now need to treat feeder movements and mainline movements as separate tracking events. House BL release instructions, cargo availability notifications at the transhipment hub, and arrival advisories to consignees all require a second leg of coordination that a direct service did not. For forwarders running manual workflows or tracking via email, this is where things fall through the gaps. Good freight forwarding software handles multi-leg milestone tracking automatically — setting a separate notification trigger when the feeder departs and again when the mainline vessel confirms departure from the hub.
Gemini's 90% reliability target was ambitious, and it drew scepticism from an industry that had lived through years of missed ETAs and blank sailings. By mid-2025, industry tracking platforms were showing Gemini mainline vessels outperforming most competitors on Asia-Europe, with on-time performance consistently in the 75–85% range — well above the industry average at the time. Through early 2026, as other alliances adjusted their own networks, the gap has narrowed but Gemini's mainline services continue to hold a measurable advantage in schedule adherence.
The important caveat: that reliability data applies to the mainline legs. Feeder services, many of which are operated by third-party regional carriers, run on their own schedules. The buffer built into transhipment connections does not always hold during peak season congestion or when a hub port faces equipment or berth delays. Forwarders booking feeder-mainline combinations through Gemini have found the mainline portion reliable and the feeder portion still variable — which means the reliability improvement does not always reach the final destination at the same rate.
The schedule reliability gains are real on the main haul. For ports that now depend on feeder connections, the improvement at the mainline does not always translate to the destination on a consistent schedule.
With Maersk and Hapag-Lloyd operating the same physical network on Asia-Europe, the practical carrier options for many origin-destination pairs have narrowed. This changes the dynamics of how you negotiate space and rates:
Consider a mid-size forwarder based in Chennai handling 150–200 TEUs per month to Rotterdam, Hamburg, and Felixstowe. Before the Gemini restructure, they had direct mainline options from Chennai on both Maersk and Hapag-Lloyd services, giving them flexibility and competitive transit times.
Post-Gemini, several of their Chennai sailings to North Europe now route via a Colombo or Singapore transhipment before joining the mainline. Here is how they adapted:
None of this required new carrier relationships or significant overhead. It required understanding that the network had structurally changed and building operational processes that matched the new reality rather than the old one.
If you want to see how tracking multi-leg shipments, managing transhipment notifications, and monitoring transit time performance by carrier can be handled without manual follow-up, book a demo and we can walk through how the Shipmnts platform handles Asia-Europe operational workflows in practice.
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